Digital Growth Marketing Specialist

As a key member of our digital growth team, you will be at the forefront of developing, executing, and refining digital marketing strategies that foster growth, engagement, and brand visibility.

Craft acquisition strategies, fine-tune retention plans, and propel revenue growth via data-driven initiatives. Pinpoint conversion hurdles, setup A/B tests, and propose enhancements to user experience. Deploy lifecycle strategies, orchestrate email automation, and equip local teams with potent marketing tools. Track and analyze campaign performance, provide actionable insights for optimizing ROI by uncovering untapped growth opportunities.

You thrive in complex and international environments in which you don’t hesitate to take responsibility and a leader position while managing stakeholders as this comes naturally to you.

You’ll bring seasoned expertise in comprehending customer behavior and translating it into actionable insights. You’re comfortable with handling web and BI data and translate these into valuable insights making use of your proficiency in various digital marketing tools and platforms including Google Analytics, email marketing, and advertising platforms. You possess the know-how and hands-on experience in experimentation and hypothesis testing, complemented by my familiarity with agile/SCRUM methodologies.

• A completed BSc or MSc education, preferably in a commercial-technical area.
• Knowledge of and experience with developing end-to-end improvement proposals and drawing up requirements.
• Strong commercial skills and the ability to translate market opportunities into marketing activities.
• At least 3-5 years of relevant work experience as a Digital marketer within a digital environment.
• Proven track record of supporting successful marketing campaigns and driving growth within specific markets.
• Experience working in teams consisting of technical and non-technical roles and taking ownership.
• Experience with scrum & agile working methods, interacting with stakeholders, knowledge and insight into new forms of communication and trends in the field of e-Business.
• A good command of the English language and preferably also the Dutch language.